Online Project Manager

Development

Job Objectives: Efficient ownership and management of a websites portfolio by implementing web pages, maintaining content, overseeing day-to-day management of the websites, assuring quality and filing integrity of web pages.

Job description:

Developing strategies and/or plans for web page;

Developing web page infrastructures and applications related to pages with more advanced graphics and features;

Monitoring web servers and sites technical performance;

Implementing SEO strategies;

Promoting client websites online to increase reputation within their web community where possible;

Managing of Pay Per Click (PPC) campaigns to achieve optimum ROI (Return On Investment) for individual active search terms for each of the major search engines;

Working closely with the Media Buy Manager to set and ensure marketing campaigns achieve budgeted commercial targets;

Providing efficient and accurate reporting, detailing results of each web marketing campaign and possible improvement;

Advising/counseling on the improvement, results, competition and new direction in technology to assist with marketing of the brand;

Maximizing online affiliate opportunities and revenue generation for the brand (with possibility of widening affiliate advertising schemes);

Ensuring regular communication and email contact with affiliates and acting as main point of contact;

Sourcing and managing new revenue generating online marketing opportunities;

Researching and evaluating software, hardware and new technologies;

Remains current on job specific knowledge (e.g., scripting, hardware, software, security issues, authoring tools, graphic design tools, new languages, etc.) and industry trends.

Candidate Profile:

Must have:

Proven Website Management experience;

Strong analytics knowledge;

A thorough knowledge of SEO techniques;

Experience of running and evaluating online marketing campaigns, which will include the management of Pay Per Click (PPC) campaigns;

Research techniques;

Report writing principles;

The principles, practices, ethics and legalities of Internet Web publishing;

Different types of applications software used in Internet Web site design and maintenance;

Excellent communication skills and attention to detail.

Nice to have:

web design skills;

HTML knowledge;

UX and web usability